Why you need to invest in yourself

Michelle Lestas Business and Entrepreneur Mentor

As a small business leader you wear many hats and are responsible for everything from strategic planning and financial management to ensuring your premises are clean and safe. Unlike leaders in larger organisations, who usually have specialised teams and resources at their disposal, as a small business leader you must be versatile, adaptable, and resilient. Your decisions directly impact the business’s direction, culture, and bottom line. This means that the ability of your business to survive and thrive rests predominantly at your door. Your ability to inspire, make informed decisions and adapt to changing market conditions will steer your business toward growth and long-term success.

With such a direct link between your leadership ability, knowledge and skills and business growth – it is difficult to grow a business without also growing as a leader.

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